Leonardo DiCaprio, Livio Bisterzo, And HIPPEAS

A brand new form of snack food has been taking the USA by storm as of late, a certain snack food called HIPPEAS. HIPPEAS are a healthy snack food that are essentially flavored chickpea puffs that are notably much more healthy than most other snack foods being advertised and sold. The creator of HIPPEAS is Green Park Holdings and the decision came from the Founder himself, Livio Bisterzo who was behind the product’s creation as it fits in with the mission statement of his company. Though Bisterzo isn’t the only one endorsing HIPPEAS.

For famous actor Leonardo DiCaprio is also endorsing the healthy mass marketable snack foods. DiCaprio’s endorsement of HIPPEAS comes from a combination of his own interests, one of them being the environment. DiCaprio’s love for the environment can be traced back to 1998 when he founded his own Foundation named after himself based around funding projects revolving around habitat conservation and biodiversity. In fact, DiCaprio also serves on the boards for the following organizations: World Wildlife Fund, the National Resources Defense Council, National Geographic’s Pristine Seas, Oceans 5 and the International Fund for Animal Welfare. But what does DiCaprio’s pro-environmental stance have to do with HIPPEAS? Simple, HIPPEAS is tied to a non-profit organization called Farm Africa dedicated to improving the agriculture in Africa by supporting farmers in every step of the process of growing and selling crops.

Follow Livio Bisterzo on Instagram

As for Livio Bisterzo, he’s an Italian entrepreneur currently living in Los Angeles and he’s married with three children. Originally, Bisterzo was born in Italy and in 1999 moved to the UK to further his education and cultivate his gift with marketing. His first venture into the business world happened in 2003 and he would focus on life style businesses, such as a company that specialized in selling products for men. He left that side of the industry in 2010 and moved into a different field in 2011 where he acquired a Danish start-up business that specialized in selling organic blended juice and tea. From there, Bisterzo moved on to create Green Park Holdings which focused solely upon creating healthy and delicious food that could be easily marketed and accessible for everyone. With HIPPEAS being the success it currently is, Green Park Holdings has in turned reached the potential that Bisterzo hoped it would.

For more information about Livio Bisterzo, just click here.

Marc Sparks on Entrepreneurship

Nowadays, there is no shortage of bloggers and self-proclaimed gurus who purport to be experts at starting businesses. In this new economy, being a self-starter is one of the most prized skills and everyone seems to be talking about it. However, some people, such as venture capitalist and entrepreneur Marc Sparks, have an established track record and the deep knowledge of the ins and outs of setting up a startup operation. Learn more: http://thebrotalk.com/bro-recommendations/dallas-entrepreneur-marc-sparks-spills-must-visit-list-wineries-dfw/

 

Originally from Austin, Texas, Mark Sparks got started with entrepreneurship right after graduating from high school. Sparks believes that one of the most important qualities necessary for success in business is humility. He has been involved in dozens of startups, but not all have been successful. It is that humility that allows him to recognize that the biggest lessons that make success possible in the long run come through failure. Learn more: https://classroomvoices.org/marc-sparks-risk-taker-in-and-out-of-business/

 

The tough times he endured to get to the top were the inspiration for his book, which is entitled “They Can’t Eat You.” There are lots of business books that try to make things seem easy, but Sparks wanted to write a book that validates the trials and tribulations faced by entrepreneurs. He wanted his own struggles to serve as an example for people facing the same problems.

 

According to Sparks, one of the questions he is most often asked is whether he is afraid of losing his wealth. He answers that he isn’t. He remembers the days before he found success, when he was the poorest he had ever been. However, in his view, although making money is the objective of any business, money should not be your purpose in life. For Sparks, success is running his businesses, working with a great group of people and providing quality service to his customers, as well as having a loving family. Learn more: http://timbercreekcapital.com/

The Foresight of Billy McFarland

Society marvels at individuals who have great success, but they fail to realize that these individuals are action-takers, a quality that is rare. Billy McFarland is such an action oriented person. He began his first business at the young age of 13 when he formed a business that found customers for a local business.

When he was a freshman computer engineering student at Bucknell University, he founded a company called Spling, which takes URLs of businesses and transforms them into a graphic. This helps to enhance the content for the business’s online presence and helps to brand the company and its product. According to CNBC, Billy McFarland still serves as the CEO of this ongoing business which sports clients such as Universal and Discovery.

At the age of 23, in 2013, McFarland started a New York City-based operation called Magnises. The idea was to form a basis for millennials to get together at their favorite hangouts, restaurants, bars, clubs, concerts, meeting places and special events at a substantial discount.

The annual dues are $250 which entitles each member to “The Black Card.” This card copies the member’s data from his or her debit or credit card and is used to pay the bill at member businesses while simultaneously applying the discount.

The concept has worked so well that at the end of 2015 there were over 10,000 members and still growing. Millennials love to group together and talk about themselves, their accomplishments, and get business contacts. Why not get the discounts and enjoy the ride?

It is not unusual to find a complementary bottle of wine at a restaurant, or preferred seating at an event or concert.

Magnises has been a very popular addition to Manhatten millennial activities, and other metro areas who have heard of the concept are anxious to have the same attraction. Billy McFarland is actively considering expansion and cities in his headlights include Atlanta, Boston, Chicago, Los Angeles and London.

A recent addition of cash to the tune of $3 million hasn’t hurt the cause either. The business model is working exceptionally well, and McFarland feels that the time is right to exploit the concept. Opportunities come and go, and McFarland doesn’t want this one to slip away.