A brand new form of snack food has been taking the USA by storm as of late, a certain snack food called HIPPEAS. HIPPEAS are a healthy snack food that are essentially flavored chickpea puffs that are notably much more healthy than most other snack foods being advertised and sold. The creator of HIPPEAS is Green Park Holdings and the decision came from the Founder himself, Livio Bisterzo who was behind the product’s creation as it fits in with the mission statement of his company. Though Bisterzo isn’t the only one endorsing HIPPEAS.
For famous actor Leonardo DiCaprio is also endorsing the healthy mass marketable snack foods. DiCaprio’s endorsement of HIPPEAS comes from a combination of his own interests, one of them being the environment. DiCaprio’s love for the environment can be traced back to 1998 when he founded his own Foundation named after himself based around funding projects revolving around habitat conservation and biodiversity. In fact, DiCaprio also serves on the boards for the following organizations: World Wildlife Fund, the National Resources Defense Council, National Geographic’s Pristine Seas, Oceans 5 and the International Fund for Animal Welfare. But what does DiCaprio’s pro-environmental stance have to do with HIPPEAS? Simple, HIPPEAS is tied to a non-profit organization called Farm Africa dedicated to improving the agriculture in Africa by supporting farmers in every step of the process of growing and selling crops.
Follow Livio Bisterzo on Instagram
As for Livio Bisterzo, he’s an Italian entrepreneur currently living in Los Angeles and he’s married with three children. Originally, Bisterzo was born in Italy and in 1999 moved to the UK to further his education and cultivate his gift with marketing. His first venture into the business world happened in 2003 and he would focus on life style businesses, such as a company that specialized in selling products for men. He left that side of the industry in 2010 and moved into a different field in 2011 where he acquired a Danish start-up business that specialized in selling organic blended juice and tea. From there, Bisterzo moved on to create Green Park Holdings which focused solely upon creating healthy and delicious food that could be easily marketed and accessible for everyone. With HIPPEAS being the success it currently is, Green Park Holdings has in turned reached the potential that Bisterzo hoped it would.
For more information about Livio Bisterzo, just click here.