Real Friends: Juan “OG” Perez

Juan “OG” Perez is the current CEO of Roc Nation Sports. The born and bred Harlemite first met rapper Jay-Z in the mid-nineties via their mutual friend and co-founder of Roc-S-Fella records Kareem “Biggs” Burke. The two men would go on to build, become friend and business partners. They formed up and became involved in various business enterprises and ventures ranging from:

Studio Management of Various Studios

Roc-La-Familia Record Label Operations Management

Several 40/40 Club Sports Bars in Atlanta, Atlantic City, Las Vegas, and Brooklyn.

The Sports Cipher

The duo went on to form and launch the sports management firm Roc Nation Sports. They have an impressive roster that includes Victor Cruz, Juan Perez, Kevin Durant and others. They managed to secure Robinson Cano an impressive $240 million dollar contract last year that will span a decade.

It’s A Family Affair

Juan “OG” Perez works alongside his Roc Nation Chief Operating Officer wife Desiree Perez. She is a major weapon of the Hip Hop icon and is the responsible for much of Jay-Z’s success behind the scenes in boardrooms and business meetings. The married couple has been shouted out on multiple songs due to his love for the pair. In fact, Jay-Z blew over $110,000 dollars celebrating “OG” Juan’s birthday celebration with a small group of friends.

Last month Beyonce and Jay-Z release joint collaboration under the title The Carters. Even in their debut joint album Jay-Z makes clear how he feels about his friends and co-workers the Perez’s. In the song, “Friends” Jay-Z raps, “My friends, real friends, better than your friends / That’s how we keep poppin’ out that Benz, yeah / No faux, real friends, we ain’t even got to pretend, yeah.” It will be interesting to see what the future hold for Juan “OG” Perez and the family.

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